Quote:
Originally Posted by John Mercier
Your marketing should match... so it can never be too much is read into a name.
Also, expanding a menu... would more likely make it harder on a kitchen staff, not easier.
If you're trying to create a niche business... being like every other venue doesn't really work. That is something as the developer, like the name, you need to determine right up front.
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Success has more to do with how the place is run, and as of my visit Thursday night, they have a lot of work to do!