OK, so why are gift cards a boon to businesses now?
On the positive side they have the immediate use of the money, without having to provide anything now.
Ka-ching, money spent.
At some future date they must provide goods and services and not receive any payment for it at that time.
I've been burned on a couple gift cards: never again.
Just give cash.
__________________
basking in the benign indifference of the universe
|