AB lost revenue because the establishments that support the transgender community will no longer purchase, and thus sell, the product.
Critics of the transgender community, like bar owner Kid Rock, continue to sell the brand at their bars.
Locker Room Humor can legally if the situation persists constitute a legal finding of a hostile work environment. The supervisor is responsible to see that it stops. The Chief, being the direct supervisor, had to be overstepped by the BoS after the investigation.
https://www.skassellaw.com/how-locke...k-environment/
The Board acts on behalf of the taxpayers; and I would guess got the best legal advice they could to protect those taxpayers.
Work environments are always tough... but we have to do the best we can to limit offensive behavior and make others feel comfortable to perform at exceptional levels.