Quote:
Originally Posted by Mr. V
I like the idea of supporting local businesses, but booze is a bit different.
People develop a "go to favorite," and typically reorder the same thing.
How good are the local products, and is there a site that compares them to the competition (taste and price)?
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You are absolutely correct. As a restaurateur I cater to personal preferences for a living. Along the way I have recognized how my role in the consumer’s life can make a difference. I found success with a Tapas bar in a community that spread the word of a new “Topless bar” opening because the word “Tapas” was unfamiliar.
I have never sold Titoe’s Vodka because they were fined twice for dumping waist water into the river in Austin. (Would you drink my vodka if I dumped my waist in the lake?) They have however had a very effective marketing campaign which has built a very large an loyal following. I can’t count the number of times that a guest has requested Titoe’s and I have explained my position, then introduced them to a NH alternative. (Now Dancing Rabbit) Many have come back to enthusiastically request the alternative. This is why I encourage we encourage our restaurants to be more proactive. The business they save may be their own.